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Blibli

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For the video streaming website, see Bilibili.
Blibli
File:Blibli-Logo-2020-BLIBLI.png
Type of site
E-commerce
Available inIndonesia
Area servedIndonesia
OwnerDjarum
Created byDjarum
CEOKusumo Martanto
ProductsElectronic commerce
Services
URLwww.blibli.com
CommercialYes
Launched15 August 2011
Current statusActive

Blibli, the trading name of PT Global Digital Niaga, is an Indonesian e-commerce company. It is a subsidiary of Djarum Group, and as one of the country's top 5 online marketplaces.[1][2] Blibli.com is the first product of PT Global Digital Niaga, which is a subsidiary of Djarum in the digital field, which was founded in 2010. Blibli is an Indonesian e-commerce company that focuses on building a shopping ecosystem of consumer and institutional choice through an omnichannel trading platform that is safe for everyone trusted lifestyle.[3]

Since its establishment in 2011, Blibli presents curated products through collaboration with reliable sellers and partnerships with well-known brands. Currently, Blibli presents 20 product categories with tens of millions of quality product choices from hundreds of thousands of partners. Blibli is also an e-commerce platform with the most complete payment and delivery options in Indonesia, and is known as a free shipping service provider and original product guarantee. Blibli runs a business with a business-to-business (B2B), business-to-consumer (B2C), and business-to-business-to-consumer (B2B2C) model that is integrated online and offline or omnichannel. Throughout its journey, Blibli has made a number of important acquisitions to support its business model, increase its service portfolio, and strengthen its business in a sustainable manner. [4]

In 2017, Blibli acquired tiket.com to encourage its expansion in the travel sector, including booking transportation and accommodation. In 2021, Blibli will acquire PT Supra Boga Lestari Tbk, a company that manages a number of supermarkets such as Ranch Market and Farmers Market, to strengthen its omnichannel strategy. [5]

Blibli cooperates with technology service providers, logistics partners, banking and trading partners with certain standards to create a back-end system that is expected to meet user needs. Blibli's head office is headquartered in West Jakarta with infrastructure costs such as servers and networks reaching nearly Rp 100 billion. [6]

History

Supported by GDP Venture, a funding company and digital industry ecosystem developer under PT Djarum, Kusumo Martanto, Martin Hartono, and several other founders founded Blibli in 2011.

Present to answer the opportunities for the development of the retail industry through the implementation of technology, the founders are motivated to present solutions to logistical challenges that are an issue for business actors in reaching a wider market. This spirit has directed Blibli to support the country's economy in a sustainable manner.

Since the beginning, Blibli has carried out the managed marketplace method through a curation system in such a way as to provide quality products and services from trusted sellers. To that end, Blibli cooperates with brand owners, authorized distributors, and trusted business owners, including MSME players, to become sales partners on the company's platform.

The name Blibli is short for “beli-beli”. The name was chosen because it is easy to remember and easy to type in search engines.

Founder & Leadership

Blibli was founded by five founders, namely Kusumo Martanto, Martin Hartono, Lisa Widodo, Hendry, and Lay Ridwan Gautama. Currently, Blibli's leadership structure consists of the Board of Commissioners and the Board of Directors which include:

Board of Commissioners

  • President Commissioner: Martin Hartono
  • Commissioner: Honky Harjo

Board of Directors

  • President Director: Kusumo Martanto
  • Director: Hendry
  • Director: Lisa Widodo
  • Director: Andy Untono
  • Director: Eric Winarta

Values & Work Culture

In establishing and developing Blibli, the company's founders believe that good values ​​from the company can be created by respecting stakeholders while maintaining good relationships on an ongoing basis. This gave birth to R.E.S.P.E.C.T (Risk Taking, Excellence, Serving, Passionate & Proud, Encourage Growth & Innovation, Customer Focus, and Teamwork) as values ​​and work culture at Blibli.

  • Risk Taking: Committed to taking action and risk even though the outcome is uncertain and willing to accept the consequences of failure.
  • Excellence: Initiative to set goals that are able to challenge oneself and others constructively designed to achieve positive business results.
  • Serving: Treating stakeholders with respect and fairness.
  • Passionate & Proud: Communicate passion for organizational decisions and direction.
  • Encourage Growth & Innovation: Encourage yourself and others constructively to brainstorm new approaches to generating new ideas.
  • Customer Focus: Prioritizing customer needs in every decision making and operation for customer satisfaction.
  • Teamwork: Exchanging ideas, providing mutual assistance, offering resources, to removing barriers to help the group achieve a common goal.

Goals

Blibli is here to improve the quality of life of the Indonesian people with the following vision and mission:

Vision

To be the trading ecosystem of choice for customers and institutions

Mission

To become an integrated omnichannel trading platform and trusted lifestyle

Products and Services

Customer satisfaction is the main focus of Blibli, where innovation, features, and services are all available to answer customer needs. Blibli always provides all the benefits that customers are looking for when they shop online, from curating products and sellers, to ensuring the authenticity of the products sold.

Category

Blibli provides various needs of the community. Blibli is the first e-commerce to present the most complete online shopping needs of households through Bliblimart.

In addition, Blibli provides various health and beauty products, mother and child needs, electronic gadgets and equipment with official guarantees, cameras, computers, airline and train tickets, hotels and tours, automotive, original fashion products and various digital products such as credit, electricity tokens, top up electronic money cards, various game products, hobbies, streaming vouchers, as well as payment of various bills ranging from PBB, Samsat, BPJS, Credit Cards, internet and various other bills.

Payment options

Blibli collaborates with trusted partners to provide the most complete payment options in the Indonesian e-commerce industry, including Blipay balances, Paylater, blu, transfers via virtual accounts, OneKlik, credit/debit cards, pay on the spot (COD), Installments without credit cards, pay at outlets, internet banking and electronic money.

Shipping options

Blibli provides fast, easy, affordable, and most comprehensive delivery services in the Indonesian e-commerce industry by collaborating with more than 21 logistics partners, including an in-house service called BES Package, to answer various challenges in the logistics sector.

Blibli is also a pioneer in fast delivery services for 2 hours, cargo, standard, pick delivery time, express, sameday, and instant.

Blibli also brings the most complete omnichannel innovations in Indonesia:

  • Blibli In-store (Fulfilling customer needs by expanding the advantages of Blibli's online store to offline stores)
  • Click n collect (Buy online and pick up at any online location the customer chooses)
  • Blibli Mitra (Blibli's omnichannel solution that connects offline micro-businesses such as grocery stores to the digital space, and ensures the best after-sales service in the industry with a money-back guarantee policy)
  • Blibli is the first e-commerce in Indonesia that is integrated and connected to the digital bank platform application service (blu)
  • Blibli is an e-commerce that synergizes with PT Supra Boga Lestari Tbk to develop a choice of services to fulfill daily needs through a complete, seamless and integrated retail experience online and offline.

Awards and Achievements

Year Award
2021
  1. Best Contact Center, Best Technology Innovation, Best CX Championship, Best Social Media, Best Employee Engagement, dan DREAM Team Awards – Contact Center World Asia Pacific 2021.[7]
  2. Best Ecommerce Customer Acquisition Strategy dan Best Mobile Campaign – The Wires Global 2021.[8]
  3. The Best e-commerce company with Data Governance and Security – DataGovAi 2021.[9]
  4. Kusumo Hartanto sebagai Marketeers of the Year 2021 – Marketeers.[10]
  5. The 1st Champion - Indonesia Original Brand 2021 for online mall category by SWA & Business Digest.[11]
  6. The Best Contact Center Indonesia 2021 - Indonesia Contact Center Association (ICCA).[12]
2020
  1. The Best Contact Center Indonesia 2020 in annual Contact Center Awards (ICCA) 2020 by Contact Center Association.[13][14]
  2. Selular Awards 2020 for “Best E-Commerce Apps” category.[15]
  3. ICSB (International Council for Small Business) Indonesia Presidential Award 2020.
  4. Contact Center Service Excellence Award (CCSEA) 2020: Call Center with Excellence Predicate for Online Shopping category.
  5. Contact Center Service Excellence Award (CCSEA) 2020: Email Center with Good Predicate for email Customer Care Blibli.com for online shopping category.
  6. Digital Touch Points Customer Engagement Award (DTPCEA) 2020 with Good Predicate for Online Shopping category.
  7. Excellent Service Experience Award (ESEA) 2020 with Excellence Predicate for Online Shopping category.
2019
  1. CSB (International Council for Small Business) Indonesia Presidential Award 2019 - Business Practitioner category for the developing and nurturing of West Java's Small and Medium Enterprises (SME).
  2. Indonesia Original Brand (IOB) Award 2019 the 1st champion for Online Mall Category by SWA magazine.[16]
  3. Contact Center Service Excellence Award (CCSEA) 2019: Call Center with Excellence Predicate for Customer Care Blibli.com for online shopping category.[17]
  4. Contact Center Service Excellence Award (CCSEA) 2019: Email Center with Good Predicate for email Customer Care Blibli.com for online shopping category.[18]
  5. The Most Admired Indonesian Companies Award 2019 (IMACO 2019) for millennials generation, Top 5 Most Admired Company for “Special Company” category.
  6. Service Quality Award (SQA) 2019 for online shopping category from Carre Center for Customer Satisfaction & Loyalty (CCSL) with Service Excellence magazine & Marketing magazine.

Blibli's Contribution to the Indonesian Business Sector

Blibli is committed to conducting business in a sustainable manner and embracing other business actors to do the same together.

This commitment is realized through various initiatives, one of which is Blibli Big Start Indonesia, a competition for creative entrepreneurs that has been held since 2016. The activity includes a number of rigorous selection stages before finally the best participants are judged by judges who are well-known creative entrepreneurs.

Ownership and Subsidiaries

Blibli (PT Global Digital Niaga) has subsidiaries that are directly under its auspices which consist of:

  1. PT Promoland Indowisata
  2. PT Global Kassa Sejahtera
  3. PT Global Distribusi Paket
  4. PT Global Distribusi Nusantara
  5. Global Distribution Niaga Pte. Ltd.
  6. PT Global Distribusi Pusaka
  7. PT Global Teknologi Niaga
  8. PT Global Fortuna Nusantara
  9. PT Rajawali Inti Selular
  10. PT Global Tiket Network (tiket.com)
  11. PT Supra Boga Lestari Tbk. (Ranch Market)
  12. PT Digital Otomotif Indonesia (garasi.id)

Certification

ISO/IEC 27001:2013

Blibli is the first Indonesian e-commerce to receive the ISO/IEC 27001:2013 information security system management standardization certificate.

In obtaining the certificate, Blibli has implemented various data security strategies, including building a technology architecture and optimizing application programming interfaces (APIs), to ensure Blibli's resilience in protecting company data and customer information.

The ISMS implementation has been tested by the Information Security Index (KAMI) program with the highest score and received an award from BSSN.

GDP Ventures Investment

Kusumo Martanto, The President Director of Blibli is also aggressively expanding. He said that since August 2011 he has spent an investment of up to Rp 50 billion. The investment is used for the development of the site's design and services. "That is creating a category for new goods or products," he said.[19]

Award

  1. Indonesia Best CEO” dalam Online Mall Category - The Economics Research & Consulting[20]

References

  1. ^ "The largest eCommerce marketplace in Indonesia: Tokopedia". 11 June 2019.
  2. ^ "Next Year, 5 New Unicorns Are Predicted to Emerge in Indonesia". 27 December 2019.
  3. ^ "7 Contoh Platform E-commerce di Indonesia | DailySocial.id". dailysocial.id. Retrieved 2022-08-25.
  4. ^ "Ini Pencapaian Blibli di Hari Jadi ke-9". SWA.co.id. 2020-07-20. Retrieved 2022-08-25.
  5. ^ "Tech in Asia - Connecting Asia's startup ecosystem". www.techinasia.com. Retrieved 2022-08-25.
  6. ^ "Blibli Jadi E-commerce Pertama di Indonesia yang Gunakan Solusi SAP Commerce Cloud untuk Memperluas ke Jaringan B2B". pressrelease.id. Retrieved 2022-08-25.
  7. ^ Michael Agustinus, Kumparan (22 September 2021). "Blibli Raih 5 Gold Medals dari Contact Center World - Asia Pacific 2021". kumparan.com.
  8. ^ Myesha Aqueena, Pikiran Rakyat (22 November 2021). "Blibli Raih Dua Penghargaan Bergengsi, Mob Ex Awards 2021 dan The Wires Global 2021". pikiran-rakyat.com.
  9. ^ Khomarul Hidayat, Kontan (8 December 2021). "Blibli Raih Dua Penghargaan Bergengsi, Mob Ex Awards 2021 dan The Wires Global 2021". kontan.co.id.
  10. ^ Khomarul Hidayat, Kontan (8 December 2021). "CEO Blibli Kusumo Martanto raih the Best Industry Marketing Champion 2021". kontan.co.id.
  11. ^ Dwi Murdaningsih, Republika (1 August 2019). "Rumah Zakat Raih 1st Champion Indonesia Original Brand Award". republika.co.id.
  12. ^ Yudho Winarto, Kontan (1 January 2022). "Blibli Raih The Best Contact Center Indonesia dan Gold Medal Asia Pacific 2021". kontan.co.id.
  13. ^ Sanusi, Tribunnews (24 November 2020). "Blibli Sabet 12 Penghargaan pada The Best Contact Center Indonesia 2020". tribunnews.com.
  14. ^ widhoroso, Mediaindonesia (24 November 2020). "Penghargaan ICCA 2020 Bukti Komitmen Blibli atas Kepuasan Konsumen". mediaindonesia.com.
  15. ^ Redaksi, Selular (19 August 2020). "Daftar Penerima Penghargaan The 17th Selular Awards 2020". selular.id.
  16. ^ Dwi Murdaningsih, Republika (1 August 2019). "Rumah Zakat Raih 1st Champion Indonesia Original Brand Award". republika.co.id.
  17. ^ Java PR, tirto (9 April 2019). "Blibli.com Raih Dua Penghargaan CCSEA 2019". tirto.id.
  18. ^ Isra Triansyah, Sindonews (11 April 2019). "Blibli.com Raih Dua Penghargaan CCSEA 2019". sindonews.com.
  19. ^ http://tekno.kompas.com/read/2011/12/07/11030871/Group.Djarum.Makin.Rajin.Ekspansi.Dunia.Online.
  20. ^ JPNN, Yessy (29 April 2022). "blibli raih indonesia best ceo awards 2022". JPNN.com. Retrieved 29 April 2022.

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