Blibli
Type of site | Marketshop |
---|---|
Available in | Indonesian |
Founded | 2011 |
Owner | PT Global Investama Andalan (PT Djarum) (83.68%) Public (16.32%) |
Founder(s) | Kusumo Martanto Martin Hartono Lisa Widodo Hendry Lay Ridwan Gautama |
Employees | 2,081 employees (excluding Subsidiaries and/or Associated Companies) As per Q4 2022 |
URL | https://www.blibli.com/ |
Commercial | Yes |
Launched | 15 August 2011 |
Blibli is a company lokapasar which is part of a subsidiary of PT Djarum which focuses on online trading.
Since its founding in 2011, Blibli has integrated the shopping and transaction experience online through e-commerce services and offline by operating physical stores for various leading global brand partners as well as premium supermarket outlets. Currently, Blibli presents various product categories with a curated selection of products from partners.
Apart from that, Blibli also collaborates with stores that adopt the "omnichannel" feature, namely Blibli InStore and Click & Collect, supported by supply chain infrastructure, including a nationally developed warehousing and logistics network and improving first party delivery services (1PL) globally. directly through Blibli's logistics service -- BES Package and in collaboration with various third party logistics partners (3PL). Blibli is ranked first in the B2C Omnichannel 1P "consumer electronics" and "fresh products" categories according to Frost & Sullivan, has world-class 24/7 customer service, and is known as a free shipping service provider with guaranteed original products and has part-time work time for partners in the service sector.
Throughout its journey, Blibli presents Blibli Tiket, an integrated omnichannel ecosystem. Starting in 2017, Blibli acquired tiket.com to expand in the field of travel, including travel and accommodation. Furthermore, in 2021, Blibli's "omnichannel" ecosystem will be complemented by the addition of fresh product offerings and daily necessities through the acquisition of PT Supra Boga Lestari Tbk, the company that manages a number of supermarkets such as Ranch Market and Farmers Market. In 2022, the Company's shares will officially be listed and traded on the Indonesian Stock Exchange ("BEI") with the share code "BUY".
On October 4 2023, Blibli updated its logo after expanding its various gadget store branches, and collaborating with Yura Yunita as its brand ambassador.
History
Supported by GDP Venture, a funding company and digital industry ecosystem developer under the auspices of PT Djarum, Kusumo Martanto, Martin Hartono, and several other founders founded Blibli in 2011.
Present to answer opportunities for the development of the retail industry through the implementation of technology, the founders are motivated to provide solutions to logistical challenges that are an issue for business actors in reaching a wider market. This spirit makes Blibli directed to support the country's economy in a sustainable manner.
Since the beginning, Blibli has carried out a managed marketplace method through a curation system in such a way as to provide quality products and services from trusted sellers. For this reason, Blibli collaborates with brand owners, official distributors and trusted business owners, including MSMEs, to become sales partners on the company's platform.
The name Blibli is an abbreviation of "beli-beli". The name was chosen because it is easy to remember and easy to type in a search engine.
Slogan
- Anytime, Anywhere Shopping! (2011-2015)
- Big Choices, Big Deals (2015-2019)
- Because You are No. 1 (2019-2022)
- Definitely Satisfied, Definitely at Blibli (2022-2023)
- Definitely Satisfied (2023-present)
Founder & Leadership
Blibli was founded by five founders, namely Kusumo Martanto, Martin Hartono, Lisa Widodo, Hendry, and Lay Ridwan Gautama. As of Q4 2023, Blibli's leadership composition consists of a Board of Commissioners and a Board of Directors which includes:
Board of Commissioners
- Main Commissioner: Martin Hartono
- Deputy Chief Commissioner: Honky Harjo
- Independent Commissioner: Dr. Ir. Raden Pardede
- Independent Commissioner: Prof. Ir. Kusmayanto Kadiman, Ph.D.
Board of Directors
- Main Director: Kusumo Martanto
- Director: Hendry
- Director: Lisa Widodo
- Director: Andy Untono
- Director: Eric Winarta
- Director: Ronald Winardi
Awards and Achievements
Year | Award |
---|---|
2023 |
CEO
Operations
IT People
Sustainability
Brand
Public Relations |
2022 |
CEO
Operations
IT
People Sustainability
Brand |
2021 |
|
2020 |
|
2019 |
|
Blibli Contribution to Sustainability
Blibli is committed to transforming into a positive force that has a positive impact on customers, partners, employees, the environment and wider society, as well as supporting Sustainable Development Goals (SGDs). Through Blibli Tiket ACTION-- Sustainability Program from Blibli Tiket Group, Blibli integrates ESG (Environmental, Social, and Governance) in daily operations and prioritizes six materiality focuses in implementing its sustainability strategy, namely resource use, waste management, emissions reduction, training and development, community relations, and governance and privacy.
Blibli focuses on reducing emissions by using an internal electricity-based fleet (BES Package), reusing packaging waste, and using environmentally friendly materials (100% certified recyclable cardboard packaging). Blibli converts 10 used packages into one tree, and recycles operational waste into new products that are sold on their platform. In the social aspect, Blibli holds training for employees and communities, as well as empowering MSMEs through programs such as Local Fighters. Blibli also emphasizes business ethics, compliance and safe data management.
In 2023, Blibli will hold the 2023 Steps to Earth Festival (LMF). Carrying the big theme "One Action, One Earth" which represents the power of ecosystems against climate change, this festival is a "melting pot" that brings together 130 actors. industry, ecopreneurs, and environmental activists to inspire more sustainable behavior changes among 5,000 visitors through 9 talk shows, 4 ecopreneur business pitches, and 7 workshops. This initiative succeeded in collecting 330 kg of segregated waste from visitors, with a composition of 108.9 kg of plastic and 72.6 kg of paper or cardboard waste which was then managed by Waste4Change with a zero waste to landfill system or no waste ends up. at the landfill.
Ownership and Subsidiaries
As of 2022, Blibli (PT Global Digital Niaga Tbk) has subsidiaries directly under its auspices consisting of:
- Global Distribution Niaga Pte. Ltd.
- PT Global Pusaka Distribution
- PT Global Distribution Nusantara
- PT Promoland Indowisata
- PT Global Teknologi Niaga
- PT Global Tiket Network (tiket.com)
- PT Global Kassa Sejahtera
- PT Global Danapati Niaga
- PT Global Ashta Niaga
- PT Global Package Distribution
- PT Global Fortuna Nusantara
- PT Supra Boga Lestari Tbk (Ranch Market)
- Rajawali Inti Cellular
- PT Citra Communications Utama
Certification
Blibli builds stakeholder trust by upholding business ethics, compliance, and ensuring data management and privacy through superior technology systems in accordance with certification standards and best practices, the following certifications Blibli has successfully achieved:
No. | Sertifikasi | Penerbit | Tahun diterbitkan |
---|---|---|---|
1. | ISO/IEC 27001:2013 | British standard Institution (BSI) | 2019 |
2. | Indeks KAMI | Badan Siber dan Sandi Negara (BSSN) Republik Indonesia | 2019 |
3. | CSIRT (Computer Security Incident Response Team) | Badan Siber dan Sandi Negara (BSSN) Republik Indonesia | 2021 |
4. | ISO 22000:2005 Food Safety Management System | SAI Global | 2021 |
5. | PCI-DSS (Payment Security Industry Data Security Standard | Tuv Rheinland | 2022 |
GDP Ventures Investment
Kusumo Martanto, President Director of Blibli is also aggressively expanding. He said that since August 2011 he had spent up to IDR 50 billion in investment funds. The investment is used to develop the site's design and services. "That is creating categories for new goods or products," he said.[13]
Martin Hartono, son of Djarum boss and Indonesia's richest man R. Budi Hartono, is the founder of GDP Ventures. GDP Ventures currently owns a 98.5% stake in Blibli.[14]
Awardee
- Indonesia Best CEO” dalam Online Mall Category - The Economics Research & Consulting[15]
Referensi
- ^ Michael Agustinus, Kumparan (22 September 2021). "Blibli Raih 5 Gold Medals dari Contact Center World - Asia Pacific 2021". kumparan.com.
- ^ Myesha Aqueena, Pikiran Rakyat (22 November 2021). "Blibli Raih Dua Penghargaan Bergengsi, Mob Ex Awards 2021 dan The Wires Global 2021". pikiran-rakyat.com.
- ^ Mulyana, Ridwan Nanda (8 December 2021). Hidayat, Khomarul (ed.). "CEO Blibli Kusumo Martanto raih the Best Industry Marketing Champion 2021". Kontan.co.id (in Indonesian).
- ^ Mulyana, Ridwan Nanda (8 December 2021). Hidayat, Khomarul (ed.). "CEO Blibli Kusumo Martanto raih the Best Industry Marketing Champion 2021". Kontan.co.id (in Indonesian).
- ^ Dwi Murdaningsih, Republika (1 August 2019). "Rumah Zakat Raih 1st Champion Indonesia Original Brand Award". republika.co.id.
- ^ Mulyana, Ridwan Nanda (1 January 2022). Winarto, Yudho (ed.). "Blibli Raih The Best Contact Center Indonesia dan Gold Medal Asia Pacific 2021". Kontan.co.id (in Indonesian).
- ^ febriani, Lita (24 November 2020). Sanusi (ed.). "Blibli Sabet 12 Penghargaan pada The Best Contact Center Indonesia 2020". Tribunnews.com (in Indonesian).
- ^ widhoroso, Mediaindonesia (24 November 2020). "Penghargaan ICCA 2020 Bukti Komitmen Blibli atas Kepuasan Konsumen". mediaindonesia.com.
- ^ Redaksi, Selular (19 August 2020). "Daftar Penerima Penghargaan The 17th Selular Awards 2020". selular.id.
- ^ Dwi Murdaningsih, Republika (1 August 2019). "Rumah Zakat Raih 1st Champion Indonesia Original Brand Award". republika.co.id.
- ^ Java PR, tirto (9 April 2019). "Blibli.com Raih Dua Penghargaan CCSEA 2019". tirto.id.
- ^ Isra Triansyah, Sindonews (11 April 2019). "Blibli.com Raih Dua Penghargaan CCSEA 2019". Sindonews.com.
- ^ https://web.archive.org/web/20230417013633/https://tekno.kompas.com/read/2011/12/07/11030871/Group.Djarum.Makin.Rajin.Ekspansi.Dunia.Online
- ^ Pahlevi, Aria W. Yudhistira, Reza (2022-11-02). "Mengenal GDP Venture, Modal Ventura Grup Djarum di Balik Blibli - Profil Katadata.co.id". katadata.co.id (in Indonesian). Retrieved 2024-05-28.
{{cite web}}
: CS1 maint: multiple names: authors list (link) - ^ Artada, Yessy (29 April 2022). "Blibli Raih Indonesia Best CEO Awards 2022". JPNN.com. Retrieved 29 April 2022.
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