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KUNA-FM

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KUNA-FM
Broadcast areaPalm Springs, California
Frequency96.7 MHz
BrandingLa Poderosa Es La Mejor
Programming
FormatRegional Mexican
Ownership
OwnerGulf-California Broadcast Company
KUNA-TV, KESQ, KESQ-TV, KPSP-CD
History
First air date
August 1987
Former call signs
KBZT-FM (1987–1993)
Technical information
Facility ID52182
ClassA
ERP970 watts
HAAT177 meters
Transmitter coordinates
33°48′8″N 116°13′30″W / 33.80222°N 116.22500°W / 33.80222; -116.22500
Links
Websitekunamundo.com

KUNA-FM is a commercial regional Mexican music radio station in La Quinta, California, broadcasting to the Palm Springs, California, area on 96.7 FM. It is simulcast full-time on KESQ AM 1400.

History

KBZT-FM "K-Best" signed on the air in August 1987 with a syndicated adult standards format.[1] The call letters had been scooped up on October 2, 1986, from the Los Angeles station that dropped them to become KLSX just days before. On February 17, 1992, KBZT-FM flipped to country music, citing the high popularity of country nationwide and the lack of a local country station on FM.[2]

The country music came to an end on October 1, 1993, when the station became a simulcast with 1400 AM as KUNA-FM. The flip came about even though KBZT outrated KUNA at the time.[3]

References

  1. ^ "KBZT-FM joins lineup of Coachella Valley radio stations". Desert Sun. August 13, 1987. Retrieved August 1, 2019.
  2. ^ "KBZT becomes valley's first FM country station". Desert Sun. February 18, 1992. Retrieved August 1, 2019.
  3. ^ Fessier, Bruce (October 4, 1993). "Country fans disappointed". Retrieved August 1, 2019.