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{{Short description|Lifestyle magazine}}
{{For|the political satire magazine from the 1950s–1960s|Monocle (satirical magazine)}}
{{Advert|date=March 2021}}
{{Use dmy dates|date=April 2021}}{{Infobox magazine
|title = Monocle
|image_file = Monocle_Magazine_March_2007_cover.jpg
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|total_circulation= 80,251 (ABC total)<ref>{{cite web|title=Monocle|url=http://www.abc.org.uk/Certificates/47790043.pdf|publisher=ABC|access-date=31 December 2015}}</ref>
|circulation_year=01 Jul 2015 - 31 Dec 2016|
|company =
|publisher =
|founded = {{start date and age|2007|2|15|df=y}}, [[London]]
|firstdate = {{launch date and age|2007|2|15|df=y}}, [[London]]
|country = International
|based = [[London]], [[United Kingdom|UK]], with offices in
|language = [[English language|English]]
|website = {{URL|monocle.com}}
|issn = 1753-2434
}}
'''''Monocle''''' is a [[Globalization|global affairs]] and [[lifestyle magazine]], [[24-hour clock|24-hour]] [[radio station]], [[website]], [[retailer]] and media [[brand]],
The magazine was founded
== Concept ==
Along with a small group of private investors, Brûlé created and financed ''Monocle'', a 10-times-a-year print magazine, in 2007. The first published based in [[London]] on 15 February 2007.<ref>{{cite news|title=20 independent magazines that every creative should have on their coffee table|url=http://www.creativeboom.com/resources/20-independent-magazines-that-every-creative-should-have-on-their-coffee-table/|access-date=23 August 2016|work=Creative Boom|date=9 November 2015}}</ref> The magazine, all in English with no regional editions, addressed a mobile global audience. Hamilton Nolan, journalist for ''[[Gawker]]'', described it as "a lifestyle magazine for young, stylish, business-oriented
In June 2010, Monocle launched a summer newspaper, ''Monocle Mediterraneo''.<ref>{{cite web|title=Monocle Mediterraneo|url=http://magculture.com/blog/?p=7536|publisher=Magculture.com|date=26 July 2010|access-date=6 October 2012}}</ref> The newspaper directly opposed the [[iPad]] trend, with Brûlé declaring you cannot read an iPad on the beach.<ref>{{cite video|title=Brule Says Monocle's Newspaper an 'Anti-IPad Device'|url=https://www.bloomberg.com/video/61812708-brule-says-monocle-s-newspaper-an-anti-ipad-device.html|publisher=Bloomberg|date=28 July 2010|access-date=6 October 2012}}</ref> In December 2010 Monocle launched a winter newspaper, ''Monocle Alpino''.<ref>{{cite web|url=http://www.campaignlive.co.uk/news/1043964/Monocle-launches-winter-paper-Monocle-Alpino/|title=Monocle launches winter paper Monocle Alpino|last=Levy|first=Katherine|date=30 November 2010|work=Mediaweek|access-date=6 October 2012}}</ref> The magazine believes in [[print media]], and has neither a [[Facebook]] nor a [[Twitter]] account. Both newspapers were discontinued as of December 2014 and replaced by ''The Forecast'' and ''The Escapist'' magazines.
As well as regular advertisements, Monocle runs [[advertorial]]s. In the September 2009 issue, for example, there was a large insert on [[Singapore]], with a survey paid for by the [[government of Singapore]] and several large companies there,
== Website ==
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== Retail ==
Monocle opened its [[London]] shop in November 2008, followed by shops in, [[Hong Kong]], [[Toronto]], [[Tokyo]], [[Singapore]],
== Radio ==
{{Main|Monocle
Monocle Radio is an internet radio station, broadcasting from [[Monocle (UK magazine)|Monocle's]] headquarters at Midori House in London. On weekdays, the station produces three live, current affairs-based programs. It also broadcasts weekly shows on business; culture; design; food and hospitality; print media, [[urbanism]] and more. Music hours, short-format shows and reports fill the rest of the schedule, hosted by Monocle staff. Monocle 24 was launched in October 2011 and broadcasts in English, primarily from [[London]], but with an international focus. Around 80% of listening is via download, 20% via live streaming. Monocle 24 has broadcast more than 60 different programs and podcasts since it was founded and produces all its content in-house. With more than 30 premieres every week, Monocle 24 produces more shows and podcasts than any other independent media brand.
'''The Monocle Weekly'''
Monocle 24 itself grew out of ''The Monocle Weekly'', a podcast which first appeared on 28 December 2008. Hosted by Andrew Tuck and Robert Bound, it covers topics such as politics, business and culture and features interviews with big names across several disciplines, and eventually hit download figures as high as 250,000 per month. ''The Monocle Weekly'' became a one-hour weekend show on the station and is still available as a podcast.
'''Station history'''
Monocle 24 launched on 17 October 2011 with four live shows on weekdays: ''The Globalist'', ''The Briefing'', ''Midori House'' and ''The Monocle Daily'', as well as several extra shows over the weekend. Surrounding those shows were music hours known as ''The Continental Shift'' and ''The Atlantic Shift'', as well as hour-long themed shows ''Culture with Robert Bound'', ''Section D'', ''The Entrepreneurs'', ''The Urbanist'' and ''The Menu''. The station was branded by bespoke music [[Station identification|idents]], including a number featuring the voice of pop star [[Kylie Minogue]] and the Quiet Nights Orchestra. The running time of ''The Briefing'', ''Midori House'', ''Culture'', ''Section D'', ''The Entrepreneurs'', ''The Urbanist'' and ''The Menu'' was cut from 50 to 30 minutes starting on 2 March 2015. At the same time, new programs, such as ''The Big Interview'' and ''The Monocle Arts Review'' were added to the schedule. Top-of-the-hour newscasts were also removed from the schedule.
The station is influenced by the [[BBC World Service]]. Tyler Brûlé said "From the point of view its ambitions for global reach and coverage of world affairs, Monocle 24 will probably resemble and sound like many commonwealth public service broadcasters, including BBC World Service, as well as shades of Australia's [[Australian Broadcasting Corporation|ABC]] and Canada’s [[Canadian Broadcasting Corporation|CBC]]. We are hoping to create a station which follows the tradition of the great Commonwealth broadcasters. It’s no surprise that we have drawn a lot of great people from the BBC World Service."
Changes to the schedule since its launch have included the introduction in August 2012 of ''The Stack'', a 25-minute-long show on magazines and print media hosted by Tyler Brûlé on Saturday mornings. In April 2013, The Globalist was split into ''The Globalist'' and ''The Globalist Asia'', with the latter focusing more on listeners in Asia, Australia and New Zealand. The Globalist Asia was last broadcast on 27 December 2013.
Saturday and Sunday feature the Weekend Edition, a mix of news, interviews, music and highlights.
Portions of Monocle 24 programs were previously broadcast on [[ABC Radio National]] in Australia. Other Monocle 24 output is also broadcast by [[CBC Radio One]] in Canada as part of ''[[CBC Radio Overnight]]''.
Monocle 24 also broadcasts from political, business and cultural events.
The station is live 24 hours a day at monocle.com/radio and records more than 1 million listens to its programming every month through the Monocle website and across all internet radio and podcast platforms.
'''Programme schedule'''
Monocle 24 has broadcast more than 60 different programmes and podcasts since its launch.
The current roster includes long-running, weekday news shows;
* The Globalist
* The Briefing
* The Monocle Daily
Award-winning weekly international affairs shows;
* The Foreign Desk
* Monocle on Culture
* Monocle on Design
* The Entrepreneurs
* The Urbanist
* The Menu
* The Stack
* The Big Interview
* The Chiefs with Tyler Brûlé
* The Curator
* Meet The Writers
* The Bulletin with UBS.
A number of the weekly magazine shows have companion strands like;
* The Entrepreneur’s Eureka show
* Tall Stories from The Urbanist team
* Monocle On Design Extra
* The Foreign Desk Explainer.
Monocle 24 also produces and broadcasts Konfekt Korner, the monthly podcast from sister title Konfekt magazine hosted by Konfekt Editor Sophie Grove.
'''Past programmes and content'''
Monocle 24 has broadcast more than 60 different programmes and podcasts since its launch. From 17 October 2011 to 2 March 2015, the station broadcast its own newscasts at the top of the hour between 6 am and 11 pm London time. [[Tomasz Schafernaker]] provided recorded weather forecasts for the station, but they were quickly dropped. ''Aperitivo'' (16 Sept 2013 - 15 November 2013) was a short-lived news-based talk programme, trailed as a "relaxed blend of conversation and analysis." ''The Globalist'', a show on international news and political issues, was originally two hours long. It was later split in two, the second hour becoming ''The Globalist Asia'', which was last broadcast on 27 December 2013. ''The Review'' was a weekend show which featured stories about books, movies and theatre. From launch to 2 March 2015, the station broadcast ABC Radio news bulletins between midnight and 5 am London time.
'''Sponsorship'''
Current sponsors of Monocle 24 programmes include UBS, Novartis and Allianz.
Previous sponsors and brands that Monocle 24 has worked with to create original audio content include Air Canada, ANZ, Audi, Blackberry, BMW, Breitling, Chanel, Conrad, Diageo, Dubai, GE, The Glenlivet, Grundig, HP, Hyundai, Japan Cabinet Office, J Crew, Kaspersky, Korean Air, Krug, Kuoni, Leuchtturm, Lexus, Lombard Odier, Longines, Lufthansa, Marriott, Moncler, Mubi, Nike, Pictet, Rimowa, Rolex, Samsung, Shinola, Squarespace, Südtirol, Tag Heuer, Thailand, Tiffany, Turkish Airlines and Zurich Tourism.
[[Tag Heuer]] was the station's "digital timekeeper" from 11 October 2015 to summer 2016. Previously, [[Rolex]] had a similar role, with ads running at the top of the hour.
'''Presenters'''
Some of the most frequently heard voices on Monocle 24 are those of magazine staff, such as Tyler Brûlé, Andrew Tuck and Robert Bound. However, there are also regular radio staff, such as Tom Edwards, Markus Hippi and Daniel Bach, whose voices can be heard across many shows. Other presenters include Georgina Godwin, Emma Nelson, Vincent McAviney and Monocle Contributing Editor [[Andrew Mueller]].
There are also regular contributions from Monocle staff and guests at the organization's bureaux in New York, Tokyo, Hong Kong and Toronto and the other editorial hub in Zürich.
== Books ==
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== Café ==
In April 2013, Monocle opened the Monocle Café at 18 [[Chiltern Street]], Marylebone London W1. Its interior was designed by the magazine's senior designer Yoshi Takagi and built by EDO Construction.<ref>[http://www.edoconstruction.com/wp-content/uploads/2013/02/EDO-Project-Portfolio-2016.pdf EDO Construction] (PDF) February 2013</ref> The café sells Allpress coffee and a library of Monocle magazines and books. The company also
In October 2015, Monocle opened Kioskafé - a magazine shop and coffee bar. Modelled on European city kiosks, it
In 2018, Monocle opened a Café with shop and men's fashion outlet in [[Seefeld (Zürich)|Seefeld]], [[Zürich|Zurich]].<ref>{{cite web |last1=Iten |first1=Jocelyne |title=«Monocle» eröffnet erstes Café in Zürich: Wie «Monocle»-Verleger Tyler Brûlé Zürich auffrischen will |url=https://bellevue.nzz.ch/design-wohnen/monocle-eroeffnet-sein-erstes-cafe-in-zuerich-wie-monocle-verleger-tyler-brule-zuerich-auffrischen-will-ld.1386551 |website=NZZ Bellevue |date=18 May 2018 |access-date=16 July 2022 |language=de-CH}}</ref>
== Monocle surveys ==
{{
Monocle's annual [[Quality of Life]] issue ranks the top 25 most
Since 2010, Monocle has also published an annual [[Soft Power]]
== Accolades ==
In 2011, Monocle was awarded one of the top ten titles of the year by ''[[AdAge]]'' USA's 'A List',<ref>{{cite web|last=Ives|first=Nat|title=Magazine A-List: Vogue Is Ad Age's 2011 Magazine of the Year|url=http://adage.com/article/media/magazine-a-list-vogue-ad-age-s-2011-magazine-year/230217/|work=[[Advertising Age]]|date=5 October 2011|access-date=6 October 2012}}</ref> and Brûlé was named Editor of the Year.<ref>{{cite web|last=Dumenco|first=Simon|title=Ad Age Magazine A-List: Tyler Brule Is Editor of the Year|url=http://adage.com/article/media/ad-age-magazine-a-list-tyler-brule-editor-year/230271/|work=Advertising Age|date=10 October 2011|access-date=6 October 2012 }}</ref> In 2015, it won a D&AD Wood Pencil award for its publication, The Forecast.<ref>{{Cite web|title=The Forecast {{!}} Monocle {{!}} Monocle {{!}} D&AD Awards 2015 Pencil Winner {{!}} Entire Magazines {{!}} D&AD|url=https://www.dandad.org/awards/professional/2015/magazine-newspaper-design/24169/the-forecast/|access-date=2021-04-07|website=www.dandad.org}}</ref>
== Criticisms ==
In 2018, Amalia Illgner wrote an article for [[The Guardian]] about her experience working for Monocle in London where she claimed "Monocle interns are paid £30" per day.<ref>{{Cite web|date=2018-03-27|title=Why I'm suing over my dream internship|url=http://www.theguardian.com/news/2018/mar/27/why-im-suing-over-my-dream-internship|access-date=2021-05-13|website=the Guardian|language=en}}</ref> An [[employment tribunal]] resulted in admission of liability from Monocle and subsequent settlement.<ref>{{Cite web|title=Monocle Case|url=https://goodlawproject.org/case/monocle-case/|access-date=2021-05-13|website=Good Law Project}}</ref>
== See also ==
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