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Designed by [[Masayuki Uemura]], the designer of the original Famicom, the Super Famicom was released in Japan on Wednesday, November 21, 1990, for {{JPY|25000|1990}}. It was an instant success. Nintendo's initial shipment of 300,000 units sold out within hours, and the resulting social disturbance led the Japanese government to ask video game manufacturers to schedule future console releases on weekends.<ref>[[#CITEREFKent2001|Kent (2001)]], pp. 422–431.</ref> This gained the attention of the [[
With the Super Famicom quickly outselling its rivals, Nintendo reasserted itself as the leader of the Japanese console market.<ref>[[#CITEREFKent2001|Kent (2001)]], pp. 431–433. "Japan remained loyal to Nintendo, ignoring both Sega's Genesis and NEC's PC Engine (the Japanese name for TurboGrafx).... Unlike the Japanese launch in which Super Famicom had outsold both competitors combined in presales alone, Super NES would debut against an established product."</ref> Nintendo's success was partially due to the retention of most of its key third-party developers, including [[Capcom]], [[Konami]], [[Tecmo]], [[Square (video game company)|Square]], [[Koei]], and [[Enix]].<ref>{{cite web|url=http://www.eurogamer.net/articles/virtual-console-snes-review|title=Virtual Console: SNES|author=Kristan Reed|website=Eurogamer|date=January 19, 2007|access-date=February 12, 2009|archive-date=March 4, 2016|archive-url=https://web.archive.org/web/20160304060429/http://www.eurogamer.net/articles/virtual-console-snes-review|url-status=live}}</ref>
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