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'''DuJour''' is a print and digital luxury lifestyle publishing brand .Its chief publication is ''DuJour Magazine'', a controlled circulation quarterly print magazine for which subscribers must fulfill wealth requirements:<ref name="Wilson DuJour">{{cite news|last1=Wilson|first1=Eric|title=Us Weekly, for a Lot Fewer of Us|url=https://www.nytimes.com/2012/08/09/fashion/du-jour-a-new-magazine-for-the-wealthy.html?_r=0|agency=Front Row|publisher=New York Times|date=8 Aug 2012}}</ref> There is also a less exclusive monthly online version, and an unrestricted weekly e-mail newsletter and public website..<ref name="Chozick_DuJour">{{cite news|last1=Chozick|first1=Amy|title=New Magazine Aims for 'Luxury Customers'|url=https://mediadecoder.blogs.nytimes.com/2012/02/27/new-magazine-called-du-jour-aims-at-luxury-customers/|work=Media Decoder Blog|agency=New York Times|date=27 February 2012}}</ref> <ref name="Steigrad_April10">{{cite news|url=http://wwd.com/business-news/media/jason-binn-dujour-offers-bespoke-offering-to-advertisers-10863721/|title=DuJour Aims to Leverage Its Reach, From Social to Print|last1=Steigrad|first1=Alexandra|date=10 April 2017|publisher=Penske Media Corporation|agency=Womens Wear Daily}}</ref> The print publication is distributed to more than 235,000,<ref name="Chozick_DuJour" /> and is audited by [[BPA Worldwide]];<ref name="BPA_Audit">{{cite news|url=http://www.bpaww.com/bpaww/#?targeturl=/bpaww/Content/MainContent/News/blog.htm&target=2&languageid=1&homepage=/BPAWW/Content/MainContent/Home/index.html&footerpage=/BPAWW/content/maincontent/footer/english.htm|title=Digital editions being reported by nearly 44% of BPA b-to-b and consumer members|last1=Editor|first1=BPA|date=10 August 2015|publisher=BPA Worldwide}}</ref> The age group of its readers spans the twenties through seventies, with an average age of 41.<ref name="Steigrad_April10" /><ref name="Wilson DuJour" /> <ref name="Sonreir_Binn">{{cite news|url=http://blogs.timesofisrael.com/jason-binns-lifework-in-media-stemming-from-his-jewish-roots-drives-his-philanthropy-and-ideology/|title=Jason Binn’s Lifework In Media, Stemming from His Jewish Roots, Drives his Philanthropy and Ideology|last1=Sonreir|first1=Joel|date=27 July 2017|publisher=Times of Israel}}</ref>
'''DuJour''' is a print and digital luxury lifestyle publishing brand .Its chief publication is ''DuJour Magazine'', a controlled circulation quarterly print magazine for which subscribers must fulfill wealth requirements:<ref name="Wilson DuJour">{{cite news|last1=Wilson|first1=Eric|title=Us Weekly, for a Lot Fewer of Us|url=https://www.nytimes.com/2012/08/09/fashion/du-jour-a-new-magazine-for-the-wealthy.html?_r=0|agency=Front Row|publisher=New York Times|date=8 Aug 2012}}</ref> There is also a less exclusive monthly online version, and an unrestricted weekly e-mail newsletter and public website.<ref name="Chozick_DuJour">{{cite news|last1=Chozick|first1=Amy|title=New Magazine Aims for 'Luxury Customers'|url=https://mediadecoder.blogs.nytimes.com/2012/02/27/new-magazine-called-du-jour-aims-at-luxury-customers/|work=Media Decoder Blog|agency=New York Times|date=27 February 2012}}</ref> <ref name="Steigrad_April10">{{cite news|url=http://wwd.com/business-news/media/jason-binn-dujour-offers-bespoke-offering-to-advertisers-10863721/|title=DuJour Aims to Leverage Its Reach, From Social to Print|last1=Steigrad|first1=Alexandra|date=10 April 2017|publisher=Penske Media Corporation|agency=Womens Wear Daily}}</ref> The print publication is distributed to more than 235,000,<ref name="Chozick_DuJour" /> and is audited by [[BPA Worldwide]];<ref name="BPA_Audit">{{cite news|url=http://www.bpaww.com/bpaww/#?targeturl=/bpaww/Content/MainContent/News/blog.htm&target=2&languageid=1&homepage=/BPAWW/Content/MainContent/Home/index.html&footerpage=/BPAWW/content/maincontent/footer/english.htm|title=Digital editions being reported by nearly 44% of BPA b-to-b and consumer members|last1=Editor|first1=BPA|date=10 August 2015|publisher=BPA Worldwide}}</ref> The age group of its readers spans the twenties through seventies, with an average age of 41.<ref name="Steigrad_April10" /><ref name="Wilson DuJour" /><ref name="Sonreir_Binn">{{cite news|url=http://blogs.timesofisrael.com/jason-binns-lifework-in-media-stemming-from-his-jewish-roots-drives-his-philanthropy-and-ideology/|title=Jason Binn’s Lifework In Media, Stemming from His Jewish Roots, Drives his Philanthropy and Ideology|last1=Sonreir|first1=Joel|date=27 July 2017|publisher=Times of Israel}}</ref>


The media company began with an audience reach in New York, Miami, Los Angeles, Chicago, Dallas and San Francisco, with seasonal editions for places for [[the Hamptons]], Aspen and Sun Valley. It sets aside half the editorial content for local and regional news and events.<ref name="Chozick_DuJour"/> .<ref name="Husni_Dujour">{{cite news|last1=Husni|first1=Samir|title=Going Glocally: Jason Binn’s DuJour magazine… The Intricate Ins and Outs of a Truly Upscale Magazine. The Mr. Magazine™ Interview.|url=https://mrmagazine.wordpress.com/2012/12/11/going-glocally-jason-binns-dujour-magazine-the-intricate-ins-and-outs-of-a-truly-upscale-magazine-the-mr-magazine-interview/|work=Mr. Magazine|agency=Mr. Magazine|date=11 December 2012}}</ref> .<ref name="PRN_DuJour">{{cite news|url=http://www.prnewswire.com/news-releases/niche-media-founder-jason-binn-launches-du-jour-magazine-140556183.html|title=Niche Media Founder Jason Binn Launches DU JOUR Magazine|last1=DuJour|date=27 February 2012|publisher=PR Newswire Association LLC.|agency=PRNewsWire}}</ref>
The media company began with an audience reach in New York, Miami, Los Angeles, Chicago, Dallas and San Francisco, with seasonal editions for places for [[the Hamptons]], Aspen and Sun Valley. It sets aside half the editorial content for local and regional news and events.<ref name="Chozick_DuJour"/><ref name="Husni_Dujour">{{cite news|last1=Husni|first1=Samir|title=Going Glocally: Jason Binn’s DuJour magazine… The Intricate Ins and Outs of a Truly Upscale Magazine. The Mr. Magazine™ Interview.|url=https://mrmagazine.wordpress.com/2012/12/11/going-glocally-jason-binns-dujour-magazine-the-intricate-ins-and-outs-of-a-truly-upscale-magazine-the-mr-magazine-interview/|work=Mr. Magazine|agency=Mr. Magazine|date=11 December 2012}}</ref><ref name="PRN_DuJour">{{cite news|url=http://www.prnewswire.com/news-releases/niche-media-founder-jason-binn-launches-du-jour-magazine-140556183.html|title=Niche Media Founder Jason Binn Launches DU JOUR Magazine|last1=DuJour|date=27 February 2012|publisher=PR Newswire Association LLC.|agency=PRNewsWire}}</ref>


==History==
==History==

Revision as of 20:11, 4 January 2019

DuJour
CategoriesLifestyle
FrequencyQuarterly
Total circulation100,000
FounderJason Binn
First issueSeptember 2012
CompanyDuJour Media
CountryUnited States
Based inNew York City
LanguageEnglish
Websitewww.dujour.com

DuJour is a print and digital luxury lifestyle publishing brand .Its chief publication is DuJour Magazine, a controlled circulation quarterly print magazine for which subscribers must fulfill wealth requirements:[1] There is also a less exclusive monthly online version, and an unrestricted weekly e-mail newsletter and public website.[2] [3] The print publication is distributed to more than 235,000,[2] and is audited by BPA Worldwide;[4] The age group of its readers spans the twenties through seventies, with an average age of 41.[3][1][5]

The media company began with an audience reach in New York, Miami, Los Angeles, Chicago, Dallas and San Francisco, with seasonal editions for places for the Hamptons, Aspen and Sun Valley. It sets aside half the editorial content for local and regional news and events.[2][6][7]

History

Jason Binn, founder of Niche Media, launched DuJour in August 2012.[8][1][9] [10] It has a content/database partnership with the affluent-targeted Gilt Groupe;[1] aand with the Gilt Taste/Men/Women/Children/Jet-Setter.[11]

Its total reach is near 4 million,[8] and the quarterly rhythm is said to be worth just over $2 million.[3]

Awards a

  • DuJour.com was awarded a Webby for Best Home/Welcome Page .[12]
  • DuJour was selected as the Best Newcomer in the AdWeek Hot List Readers’ Choice Poll of 2013,[13] and as Hottest Lifestyle Magazine in 2014.[13]
  • In 2014, DuJour was among the Reader’s Choice Award Top 10 Covers by the American Society of Magazine Editors.[14]

References

  1. ^ a b c d Wilson, Eric (8 Aug 2012). "Us Weekly, for a Lot Fewer of Us". New York Times. Front Row.
  2. ^ a b c Chozick, Amy (27 February 2012). "New Magazine Aims for 'Luxury Customers'". Media Decoder Blog. New York Times.
  3. ^ a b c Steigrad, Alexandra (10 April 2017). "DuJour Aims to Leverage Its Reach, From Social to Print". Penske Media Corporation. Womens Wear Daily.
  4. ^ Editor, BPA (10 August 2015). "Digital editions being reported by nearly 44% of BPA b-to-b and consumer members". BPA Worldwide. {{cite news}}: |last1= has generic name (help)
  5. ^ Sonreir, Joel (27 July 2017). "Jason Binn's Lifework In Media, Stemming from His Jewish Roots, Drives his Philanthropy and Ideology". Times of Israel.
  6. ^ Husni, Samir (11 December 2012). "Going Glocally: Jason Binn's DuJour magazine… The Intricate Ins and Outs of a Truly Upscale Magazine. The Mr. Magazine™ Interview". Mr. Magazine. Mr. Magazine.
  7. ^ DuJour (27 February 2012). "Niche Media Founder Jason Binn Launches DU JOUR Magazine". PR Newswire Association LLC. PRNewsWire.
  8. ^ a b Bazilian, Emma. "Niche Media Founder Jason Binn and Gilt Launch Magazine for the Uber-Wealthy". No. 27 Feb 2012. AdWeek.
  9. ^ Kelly, Keith (29 Feb 2012). "On tap: Jason Binn's media venture Du Jour". New York Post.
  10. ^ Grant, Drew. "The Division of DuJour's Labor". No. 21 Sep 2012. The Observer.
  11. ^ Editor (12 March 2012). "Jason Binn's 'Du Jour' Is Far From A Niche Media Redux". Access Intelligence. Min. {{cite news}}: |last1= has generic name (help)
  12. ^ "2013 /Web /Best Home/Welcome Page". The Webby Awards.
  13. ^ a b Bazilian, Emma; Moses, Lucia (2 Dec 2013). "Check Out All of the Winners in the Print Category From This Year's Hot List Including the editor and publisher of the year". Adweek.
  14. ^ magazine.org. "Readers' Choice Award Top 10 Covers". Magazines. The Association of Magazine Media.
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