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== Background and Business Career ==
== Background and Business Career ==
[[Image:Lawrence_L_Shenfield_and_Dinah_Shore.jpg|thumb|120 px|right|Lawrence L. Shenfield and Dinah Shore]]Mr. Shenfield was born in [[Brooklyn]], [[New York]]. He received his undergraduate degree from [[Columbia University]] in [[New York City]] and served in the U.S. Army during [[World War I]], having undergone [[artillery]] training in [[Plattsburg]], New York.<ref>http://www.newrivernotes.com/ww1/plattsburg.htm</ref> After the war, Shenfield worked in New York for the advertising firm Pedlar & Ryan, where he handled advertising and public relations for radio broadcasts by [[Orson Welles]].<ref>http://www.wellesnet.com/R_LE_OV.htm</ref> Later, Shenfield became a principal in the advertising firm Doherty, Clifford, Steers & Shenfield. In 1939, Shenfield became acquainted with [[Dinah Shore]] and was instrumental in launching her career by promoting the nationwide CBS radio program, ''Ben Bernie's Orchestra''. In 1965, Shenfield retired after Doherty, Clifford, Steers & Shenfield merged with Maurice H. Needham Co., forming the predecessor of DDB Needham Worldwide.
[[Image:Lawrence_L_Shenfield_and_Dinah_Shore.jpg|thumb|150 px|right|Dinah Shore with Lawrence Shenfield]] Mr. Shenfield was born in [[Brooklyn]], [[New York]]. He received his undergraduate degree in architecture from [[Columbia University]] in [[New York City]] and served in the U.S. Army during [[World War I]], having undergone [[artillery]] training in [[Plattsburg]], New York.<ref>http://www.newrivernotes.com/ww1/plattsburg.htm</ref> After the war, Shenfield worked in New York as an architect for [[Eggers & Higgins]] and designed a number of buildings in [[Brooklyn]] and [[Manhattan]].
Subsequently, Shenfield left architecture for the rapidly growing field of radio and television advertising. He worked for the advertising firm Pedlar & Ryan, where he handled advertising and public relations for radio broadcasts by [[Orson Welles]].<ref>http://www.wellesnet.com/R_LE_OV.htm</ref> Later, Shenfield became a principal in the advertising firm Doherty, Clifford, Steers & Shenfield. In 1939, Shenfield became acquainted with [[Dinah Shore]] and was instrumental in launching her career by promoting the nationwide CBS radio program, ''Ben Bernie's Orchestra''. In 1965, Shenfield retired after Doherty, Clifford, Steers & Shenfield merged with Maurice H. Needham Co., forming the predecessor of DDB Needham Worldwide.


== Philatelic Career ==
== Philatelic Career ==

Revision as of 21:31, 13 June 2008

Lawrence L. Shenfield

Lawrence Lewis Shenfield (October 5, 1891 - October 9, 1974) was an advertising executive and prominent philatelist internationally recognized in the field of postal history.[1] His careful studies of the postage stamps and postal history of the Confederate States are relied upon by stamp collectors and experts in philately to the present day.

Background and Business Career

Dinah Shore with Lawrence Shenfield

Mr. Shenfield was born in Brooklyn, New York. He received his undergraduate degree in architecture from Columbia University in New York City and served in the U.S. Army during World War I, having undergone artillery training in Plattsburg, New York.[2] After the war, Shenfield worked in New York as an architect for Eggers & Higgins and designed a number of buildings in Brooklyn and Manhattan.

Subsequently, Shenfield left architecture for the rapidly growing field of radio and television advertising. He worked for the advertising firm Pedlar & Ryan, where he handled advertising and public relations for radio broadcasts by Orson Welles.[3] Later, Shenfield became a principal in the advertising firm Doherty, Clifford, Steers & Shenfield. In 1939, Shenfield became acquainted with Dinah Shore and was instrumental in launching her career by promoting the nationwide CBS radio program, Ben Bernie's Orchestra. In 1965, Shenfield retired after Doherty, Clifford, Steers & Shenfield merged with Maurice H. Needham Co., forming the predecessor of DDB Needham Worldwide.

Philatelic Career

Shenfield was a prominent expert, collector and writer of philatelic literature on Confederate philately. In 1942, he published a pamphlet on Prisoner of War and Flag of Truce mail.[4] Shenfield subsequently was active in the Collectors Club of New York and numerous philatelic congresses. At the 1946 Philatelic Congress, Shenfield presented Letter Unpaid Marking of Louisville, Kentucky.[5] In 1955, the Confederate Stamp Alliance awarded Shenfield the Haydn Myer Award in recognition of his distinguished service to the Alliance.Cite error: The <ref> tag has too many names (see the help page). In 1959, along with F. Van Dyk MacBride, Shenfield co-chaired the editorial board for the Dietz Confederate Catalog and Handbook.[6]

Shenfield most widely known book on Confederate States postal history, Confederate States of America, The Special Postal Routes, was published in 1961.[7] The book is generally known as the best single source for the various special postal operations of the Confederate States of America and is regarded as a major reference work in the area of Confederate philately by prominent philatelic auction houses, stamp collectors and philatelists.[8].[9] Stamps and covers formerly owned by Shenfield in his collection are frequently identified in the catalogues of major philatelic auction houses due to his prominence in the field.[10]

After Shenfield's death in 1974, his collection of Confederate stamps and philatelic covers were sold at public auction by H.R. Harmer in New York City. Each year, Shenfield's essay on Confederate postal usage and routes is included in the introduction to Confederate States stamps in the Scott catalogue.

See also

References