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| company_name = Zomato
| company_name = Zomato
| logo =
| logo =
| company_logo = [[File:Zomato logo (white-on-red).png|150px]]
| company_logo = [[File:Zomato Heart Logo.png|200px]]
| company_type = [[Privately held company|Private]]
| company_type = [[Privately held company|Private]]
| traded_as = <!-- Not applicable -->
| traded_as = <!-- Not applicable -->

Revision as of 04:15, 4 November 2014

Zomato
File:Zomato Heart Logo.png
Type of businessPrivate
Type of site
Online restaurant search and discovery service
Available inEnglish, Turkish, Portuguese, Indonesian, Spanish
FoundedJuly 2008 (2008-07)
HeadquartersNew Delhi, Delhi, India
No. of locations100+ cities
Area served
 India
 Brazil
 Canada
 Chile
 Czech Republic (coming soon)
 Indonesia
 Lebanon
 New Zealand
 Philippines
 Poland (coming soon)
 Portugal
 Qatar
 Slovakia (coming soon)
 South Africa
 Sri Lanka
 Turkey
 United Arab Emirates
 United Kingdom
OwnerInfo Edge (India) Ltd. (50.1%)
Founder(s)Deepinder Goyal[1]
CEODeepinder Goyal
Key people
  • Pankaj Chaddah (COO)
  • Gunjan Patidar (CTO)
Employees800+
URLzomato.com (formerly foodiebay.com until November 2010)
AdvertisingYes
RegistrationOptional
Users62.5 million
LaunchedJuly 2008
Current statusOnline

Zomato is an online restaurant discovery guide providing information on home delivery, dining-out, cafés and nightlife in cities of India, Brazil, Turkey, Indonesia, New Zealand, the Philippines, South Africa, Sri Lanka, Qatar, Chile, Portugal, the United Arab Emirates, the United Kingdom, Canada, and most recently, Lebanon. Zomato recently acquired the online restaurant search services in the Czech Republic, Slovakia, and Poland. The site has an Alexa rank of 1,067 in the world and 92 in India as of July 2014.[3]

History

In 2010, the website was named among the top 25 most promising internet companies in India by SmartTechie Magazine.[4] By June 2010, the website broke even and had expanded its reach to Bangalore and Pune. That is when Info Edge (India), the parent company of the Naukri.com group, invested ₹4.7 crore (US$1 million) in the business.[5]

In November 2010, Foodiebay.com was renamed Zomato.com. The brand name was changed due to a possible move outside of the food vertical and also to avoid a possible conflict with eBay, because the earlier brand name Foodiebay contained "ebay" in it.[6] By 2011, Zomato launched coverage in Chennai, Hyderabad and Ahmedabad. Also in 2011, Zomato launched applications for iOS, Android, Windows Phone and BlackBerry devices.[7] Zomato also launched a print version of the content on the website in collaboration with Citibank in May 2012. The guides are marketed and sold under the name "Citibank Zomato Restaurant Guide". During the launch, these guides were made available for four cities in India—Delhi NCR, Mumbai, Bangalore and Pune.[8][9] As per press reports, Zomato got around 2.5 million visitors on its website in March 2012.[10]

Following the introduction of .xxx domains in 2011, Zomato launched zomato.xxx, a site dedicated to food porn.[11]

In September 2012, Zomato expanded to its first overseas location by launching its services in Dubai, UAE.[12] This was followed by quick expansion into Sri Lanka, Qatar, the United Kingdom, the Philippines,[13] and South Africa.[14] The company launched in Auckland and Wellington in New Zealand in July 2013, and Hamilton in December 2013.[15] More recently Zomato expanded to Brazil, Turkey and Indonesia.[16]

In July 2014, Zomato made its first acquisition by buying New Zealand's Menu-mania for an undisclosed sum.[17]

In August 2014, Zomato continued its expansion with more acquisitions, this time in Europe. The company acquired online restaurant guides Lunchtime.cz and Obedovat.sk for a combined $3.25 million.[18] In September 2014, Zomato acquired Poland-based restaurant search service Gastronauci for an undisclosed sum.[19]

Zomato recently extended its presence in the Middle East, with the introduction of its section for Beirut, Lebanon.

Funding

Zomato (then known as Foodiebay) raised its first round of funding of US$1 million (₹4.7 crores) from Info Edge (India) in August 2010.[20] Zomato raised its second round of funding of $3.5million (₹13.5 crores) from the same investor in September 2011.[21] The following year Zomato raised its third round of another $2.5 million [22] followed by its fourth round worth $10 million from Info Edge in early 2013, giving them a 57.9% stake in Zomato.[23]

In November 2013, Zomato raised $37 million (₹227.6 crores) from Sequoia Capital and Info Edge (India).[16][24] Info Edge now owns 50.1% of Zomato on an investment of ₹ 143 crores.[25] The total amount of funding raised by Zomato stands at $53.5 million as of November 2013.[26]

Website setup

Zomato has two sections – restaurant guide and blog. It earlier had an events section, which has now been discontinued.

Restaurant Guide

The Restaurant Guide section began by offering listings in major cities in India and listed 35,000 restaurants and menus as of 2012.[20] Zomato's website received 2.5 million visitors in March 2012.[10] The Zomato app now includes some new features such as restaurant check-ins and the ability to tag friends in reviews. There is also the promise of adding cashless payments through the app very soon.[27]

Blog

The blog section features a blog maintained by the Zomato team.

Events (discontinued)

The Events section on Zomato was introduced in September 2011.[8] This coincided with Zomato's announcement of raising their second round of funding of $3 million from Info Edge (India) Ltd.[9] Later, Zomato shut down its events section and included some of the features into its core restaurant product as confirmed by Zomato's CEO, Deepinder Goyal on Quora.[28]

Coverage

Zomato covers over 289,000+ restaurants in 96 cities across 15 countries.[29]

 India
 Brazil
 Canada
 Chile
 Indonesia
 Lebanon
 New Zealand
 Philippines
 Portugal
 Qatar
 South Africa
 Sri Lanka
 Turkey
 United Arab Emirates
 United Kingdom

See also

References

  1. ^ "Zomato raises Rs 227 crore from Sequoia, InfoEdge for overseas expansion". The Times Of India. November 7, 2013.
  2. ^ "Zomato.com Site Info". Alexa Internet. Retrieved 2013-01-25.
  3. ^ http://www.alexa.com/siteinfo/zomato.com#
  4. ^ "BigAdda, Jivox, Seventymm, HolidayIQ among 25 Most Promising Internet Companies". Alootechie. March 10, 2010.
  5. ^ "Infoedge to invest Rs 4.7Cr in Foodiebay". Business Standard. August 25, 2010.
  6. ^ "Foodiebay rebrands to Zomato". Pluggd. November 14, 2010.
  7. ^ "Zomato launches first local search application". India Infoline. February 4, 2011.
  8. ^ a b "Zomato Launches Printed Food Guide; Monetization, International Expansion, WP7 App". Medianama. April 6, 2012. Cite error: The named reference "medianama" was defined multiple times with different content (see the help page).
  9. ^ a b "Zomato Expands Into Print; Launches Restaurant Guide For 4 Cities". Pluggd. April 5, 2012. Cite error: The named reference "Pluggd" was defined multiple times with different content (see the help page).
  10. ^ a b "The Ideas Factory - Food on the Go". India Today. April 27, 2012.
  11. ^ http://gadgets.ndtv.com/internet/features/click-to-order-can-online-food-ordering-websites-dethrone-zomato-503406
  12. ^ "Bon Appetite, Dubai!". Khaleej Times. Aug 31, 2012.
  13. ^ "Zomato enters Philippines". Business Standard.
  14. ^ "Zomato forays into South Africa". The Business Line. April 10, 2013.
  15. ^ Ryan, Holly (1 July 2014). "MenuMania buy a boost for Zomato". New Zealand Herald. ISSN 1170-0777. Retrieved 4 October 2014.
  16. ^ a b "Backed By Sequoia, Zomato Closes $37M Series D To Expand Its Restaurant Discovery Service Internationally". Techcrunch. Nov 6, 2013. Cite error: The named reference "techcrunch" was defined multiple times with different content (see the help page).
  17. ^ "Zomato Buys Stake In Menumania". Bloomberg TV India.
  18. ^ "Restaurant Discovery Service Zomato Eats Its Way Into Central And Eastern Europe With Two Acquisitions".
  19. ^ "Zomato acquires Poland's Gastronauci, fourth acquisition in three months". The Economic Times.
  20. ^ a b "Info Edge to invest Rs 4.7 cr in Foodiebay". Business Standard. Aug 25, 2010. Cite error: The named reference "businessstandard" was defined multiple times with different content (see the help page).
  21. ^ "Info Edge to invest Rs 13.5 Cr in Zomato.com". Money Control. Sep 8, 2011.
  22. ^ "Info Edge invests $2.3M more in Zomato, ups stake to 48.5%". VCCircle. Sep 8, 2011.
  23. ^ "Zomato raises 4th round of funding". Economic Times. Feb 22, 2013.
  24. ^ "Zomato raises Rs 227 crore from Sequoia & InfoEdge". The Times Of India. November 6, 2013.
  25. ^ http://www.bseindia.com/corporates/anndet_new.aspx?newsid=db46e94b-dea7-4f18-8021-24cbb5027558
  26. ^ "Zomato raises Rs. 227 cr". The Hindu. Chennai, India. November 6, 2013.
  27. ^ http://gadgets.ndtv.com/apps/features/zomato-adds-check-ins-and-tagging-payments-and-ordering-coming-soon-595904
  28. ^ "Why has Zomato removed the 'Events' tab from their Homepage header?". Quora. August 3, 2012.
  29. ^ http://www.zomato.com/
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